For business · 03 · e-commerce
Stop giving Shopify a cut of every sale.
Custom storefronts with product management, checkout, fulfillment, and customer accounts. Choose your own payment processor, own the code, eliminate vendor lock-in.
An e-commerce build, shipping.
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Case · e-commerce · in production
Veltrigen
A peptide-research brand that started on Shopify. We rebuilt the storefront on Dawn, built a custom admin SPA for the fulfillment workflow, and now run the production stack on AWS — storefront, admin, and shipping pipeline under one roof.
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The problem
Shopify is renting a storefront.
Monthly platform fee. A surcharge on every sale unless you use their first-party processor. App-marketplace fees for things that should be built in. Theme licensing. Locked checkout. And the contact list, the order history, the customizations — all live inside someone else's product.
That model works fine until your margins start mattering. Building your own commerce stack used to be expensive. With modern frameworks it isn't — you can own the entire stack for less than a few years of the per-sale surcharges.
What's in the storefront.
6 modules · all yoursStorefront & theme
Your brand, audited for speed.
Custom-designed storefront with your voice and your photography. Built for performance — we audit Lighthouse — SEO-clean and mobile-first.
Product & variant management
Catalog you control.
Variants, options, modifiers, inventory tracking with low-stock alerts, bundles, and digital products — all in one admin.
Checkout & payments
Your processor, your rate.
Optimized single-page or multi-step checkout. Integrate Stripe, Square, Venmo, Zelle, or whichever processor you negotiated best. Apple Pay / Google Pay, discount codes, abandoned-cart recovery.
Order fulfillment
Paid → packed → shipped → delivered.
Full order pipeline, shipping-label integration with whichever carrier you use, return management, and refund automation.
Customer accounts
Audiences you own.
Account creation, order history, saved addresses, subscription management, loyalty points, wishlist, and custom audiences for marketing.
Admin & reports
Single pane of glass.
Real-time sales, customer LTV, channel attribution, refund/dispute audit, and exports to whichever accounting tool you use.
Own the stack
Your storefront.
Your customer list.
When you own the code, the contact list, the order history, and the checkout are yours — not entries in someone else's database. Migrate, customize, or self-host any time. The economics flip the moment your per-sale surcharges outrun a one-time build.
The model, line by line.
What changesRent the storefront
- Monthly platform fee + per-sale surcharge
- Surcharge unless you use their processor
- App-marketplace fees for built-ins
- Source code not yours · customization limited to theme API
Own the storefront
- Fixed build + flat $150/mo hosting (optional)
- $0 per-transaction fee from us · processor only
- $0 app fees · everything built into the platform
- 100% yours · self-host any time · customize anything
Own the entire stack for less than a few years of per-sale surcharges. Full pricing breakdown →
New engagement
Ready to own it?
Free consultation. We audit your current stack, scope a migration path, and give you a fixed quote — typically within 24 hours.